Methodology & the Research Team

 

ABOUT THE STUDY

The State of Work and Career Success is an annual report that takes the pulse of what the U.S. workforce wants and needs out of their profession, as well as the broader levers that influence fulfillment, performance, and engagement. The study dives into the relationship between career success, life success, and business outcomes.

 

METHODOLOGY 2023

The findings from this study are based on online surveys conducted by Rockbridge Associates from Nov. 29 to Dec. 20, 2022. Rockbridge surveyed 2010 adults 18-69 working full-time, part-time, freelance, or as a business owner. The sample was balanced across age, gender, ethnicity, and education. To evaluate year-over-year comparisons, adults 18-64 were analyzed which resulted in a sample size of N=1897.

 

METHODOLOGY 2022

The findings from this study are based on online surveys conducted by Rockbridge Associates from Nov. 30 to Dec. 13, 2021. Rockbridge surveyed 1007 adults 18-64 working full-time, part-time, freelance, or as a business owner. The sample was balanced across age, gender, ethnicity, and education. 

 

Meet the Research Team

 

Connie Steele

Connie Steele is a Future of Work and Life Expert, author, co-founder of management consultancy Flywheel Associates, and host of the Strategic Momentum podcast. Her book “Building the Business of You: A System to Align Passion and Growth Potential Through Your Own Career Mashup” helps professionals and entrepreneurs navigate the new world of work while aligning personal purpose and professional advancement. She’s also passionate about helping leaders build fluid organizations to adapt and thrive in a world where uncertainty is the new certainty. Her perspectives and advice have appeared on Forbes, Authority Magazine, TechRound and Thrive Global. Go to conniewsteele.com to learn more.

 

Flywheel Associates

Flywheel Associates is a D.C.- based management consultancy that helps organizations drive growth and sustainable value by bridging the gap between strategy and execution. From strategy and operations to marketing strategy and future of work advisory and research, we’re about solving human-centric problems to break through inertia and drive momentum. Go to flywheelassociates.com to learn more.

 

Rockbridge Associates

Rockbridge is a strategic marketing research firm providing research and consulting to companies in the services and technology sectors. They have studied workforce trends, including the rise of the gig economy, for over a decade as demographic, technological, and societal effects have changed how and why Americans work. Rockbridge guides clients on strategic areas including customer loyalty, share-of-wallet, segmentation, branding, and product development. The firm is the creator of the American Innovation Index, an award-winning initiative that tracks the innovativeness of US companies based on the experiences of their customers.

 

Scott Vanderbilt

Scott is a senior market research professional with 20+ years of academic and professional experience in research methodology and statistical analysis. He is a strategic member of client teams providing solutions to unique and common issues. Scott has a proven track record in qualitative and quantitative research methods, digital analytics, statistical analyses, and report writing with exceptional problem-solving capabilities in multiple industries.